Because information is the key to understanding your business needs

Inform employs a web-based reporting system which allows all sales reps to replicate sales call information on a daily/weekly basis by way of their laptop computers. Account Classification Guide - an ongoing process to help identify and prioritize customers in each geographic region. Weekly Call Reports - calls are tracked daily and entered into a database ensuring your business is monitored and managed properly. Key Account & Multi-Unit Profile Forms - profile of sales activity and product usage in key accounts (operations with 3 or more units). Menu Collection & Competitive Information - collected on a consistent basis. Monthly Priority Principal Reports - identifying major gains/losses, competitive activity, and outlook for next period distributed electronically to our principals. Contract File - all secured contracts are kept and updated by expiration anniversary date. Newsletter - "The Informer" is distributed in electronic format and hard copy. Trend Analysis - ongoing monitoring of sales to ensure products are moving through the system. Database provides principals with ongoing updated information and in-depth customer profiling.